What is the Rochester Downtown Development Authority (DDA)

The Rochester Downtown Development Authority (DDA) was established in 1982 to enhance the quality of life for the City of Rochester residents through revitalization of the downtown district.  The DDA utilizes the Main Street Four-Point Approach, a guiding set of principles for downtown management as set forth by the National Main Street Center, a division of the National Trust for Historic Preservation. The Four-Point Approach includes Design, Organization, Promotions and Economic Restructuring.  The DDA has standing committees assigned to execute the tasks of each of the four points.  Downtown Rochester is a member of Main Street Oakland County, the first county-wide Main Street program in the country.