Chip Werner founded Starting Line Health and Fitness in 2010 “with a desire to create a different experience for athletes as well as coaches,” said Werner. “I am a 20+ year veteran coach in the sports and fitness world. I watched my beloved field become a corporate monster where clients became investment opportunities. Our athletes, their goals, and our commitment are the sole focus of this business.”
Stating Line founder Chip Werner and Vittoria Werner get ready to cut a ribbon – welcoming them to The Rochester Regional Chamber of Commerce, with Rochester Hills Mayor Bryan Barnett, city council members, and chamber members – photo by Michael Dwyer
What kind of athletes are your customers?
“We train high school, college, and professional athletes to enhance performance in their given sport. The SAID (Specific Adaptation to an Imposed Demand) principle is the foundation of our sport specific programming. We work with the client and their coaches to determine the specific needs then select the appropriate training focus which includes speed, agility and strength conditioning. We use the same focus with our adult weekend warriors to increase mobility, enhance strength and prevent injury.” ~Chip Werner
Coach Nick Harris with three training athletes – photo by Michael Dwyer
What sets you apart from other fitness gyms?
“Our business is based on relationships. Our staff is comprised of coaches and athletes. And our clients thrive in the sports performance environment.” ~Chip Werner
Jill Sorenson, Shannon Gibson, Kevin Brown, and Dale Hetrick learn the ropes at Starting Line Health and Fitness – photo by Michael Dwyer
Starting Line Health and Fitness
1771 W. Hamlin Road
Rochester Hills, MI 48309
www.StartingLineHealthAndFitness.com
248-844-3913
Ribbon Cuttings are a way to introduce new businesses to the community and provide the opportunity to let Community Edge readers learn about different products and services in the Greater Rochester Area.
About Michael Dwyer